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In the Matter of Online Political Files of Latino Communications, LLC, Licensee of Commercial Radio Station(s)
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MRC On Nielsen: Key Demo ‘TUT’ Understated in February
The Media Rating Council (MRC) has released a statement indicating that, in its opinion, the Total Usage of Television (TUT) by Persons 18-49 was understated by approximately 2 to 6 percent for the February 2021 measurement period by Nielsen.
The finding, MRC says, is based on Nielsen’s analyses of the potential impacts of the changes to its panel procedures.
In addition, MRC believes that Persons Using Television (PUT) estimates among the Persons 18-49 group was understated by a range of 1 to 5 percent in February 2021.
The MRC statement’s late Monday release (5/10) came after its Television Committee met with Nielsen management to review the results of a series of analyses Nielsen conducted in response to requests from MRC and its members.
The analyses were designed to determine the impact (if any) to national television viewing estimates that may have resulted from certain changes made to Nielsen panel-related procedures because of COVID-related matters.
These changes included adjustments to Nielsen’s standard meter maintenance procedures, a curtailment of the recruitment of new panel homes, and extending the time limits at which panelists are forced to turnover from participation in the panels.
Nielsen’s analyses indicated that 93% of simulated Persons 18-49 C3 program ratings
estimates for February were within +/- .02 points of the estimates originally reported.
While certain programs showed no change in their rating, and some even had lower ratings in the simulated results, MRC believes these may have been partly a function of the analytical approach used, where homes were removed for the purpose of the simulation, resulting in greater variability, as well as the fact that the analyses were conducted prior to the completion of maintenance procedures for all suspect panel homes.
In short, MRC believes changes to program estimates are “largely one-directional,” and that there was some degree of understatement overall in the C3 Persons 18-49 estimates that were originally reported by Nielsen in the February 2021 period.
While the MRC MRC also notes, “and users of the data should keep in mind,” that this range of impact, as well as the originally reported ratings themselves, are estimates with standard errors associated with them, “we believe the directional impact noted above is appropriate to consider in assessing the estimates originally reported by Nielsen.”
It is difficult to estimate the impact, if any, to reported estimates that may have been attributable to the changes in panel recruitment and turnover processes, the MRC says.
What are some of the next steps?
The MRC plans to continue to work with Nielsen and its members to further analyze the impact that panel disruptions may have had on the viewing estimates Nielsen reported over the affected period. These efforts will include investigating any impacts to Nielsen’s reporting in local markets, as well as further exploration of the role that certain zero-tuning households may have played in reported viewing estimates. Beyond the general numerical ranges that are noted in this statement, customers are encouraged to seek further detailed information on possible impacts from Nielsen, and how these may relate to their specific audiences.
The MRC also plans to continue to work with Nielsen in its ongoing audit and accreditation process for the National Television service as Nielsen more fully returns to a pre-COVID, business-as- usual state in regard to its field visitation practices and the systems it uses to detect potential metering and other issues that could negatively affect its ability to collect full and accurate viewing data from its panel homes.
To view the MRC’s entire statement in full, please click here:
A New GM For Salem’s Orlando Properties
Salem Media Group has just named a new General Manager of its Orlando group of radio stations and for its related Salem Surround Orlando operation.
It’s an individual who was most recently the Las Vegas-based West Coast Market Manager for The Media Audit, and spent the majority of his career in Kansas City.
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Beneficiary To Gain Ownership Of Virginia Combo
On Dec. 6, 2020, the sole owner of an AM/FM combo and an FM translator serving a portion of the Norfolk DMA passed away.
Now, paperwork is being filed with the Commission that will formally transfer ownership of the facilities to the executrix of his estate.
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BIA Study Singles Out Threats to Local Broadcast Journalism
BIA Advisory Services has conducted research focused on the “Economic Impact of Big Tech Platforms on the Viability of Local Broadcast News.” It found that each year broadcasters lose nearly $2 billion in value that they generate for two of the largest technology platforms through publication of their valuable content — particularly local news.
It’s an issue the NAB is bringing to the forefront.
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Broadcasters Foundation Asks for Your Help
The superb work of the Broadcasters Foundation of America can continue only when money is coming in; however, the process has been badly disrupted by COVID-19. Now the foundation is asking for our help.
It said it is in need of donations “to counter the loss of funds from major fundraising events that were cancelled due to the pandemic.”
The organization provides help to broadcasters and their families to help them cope with serious illness, accident or catastrophe. Over the years it has put $13 million into the hands of broadcasters who really needed that help.
The group hasn’t been able to hold its Celebrity Golf Tournament, Golden Mike Award or the Philip J. Lombardo Charity Golf Tournament.
A request for aid comes from Chairman Scott Herman and President Jim Thompson. “These men and women are our colleagues, and unthinkable tragedy has left them unable to work. We cannot turn our backs on them,” Herman said in an announcement.
Personal and corporate donations can be made at www.broadcastersfoundation.org/donate. Personal donations can be made to the Guardian Fund, corporate contributions are accepted through the Angel Initiative, and bequests can be arranged through the Legacy Society.
The post Broadcasters Foundation Asks for Your Help appeared first on Radio World.
KRON’s New Leader: A Former KING Head
There’s a new VP/GM at a onetime NBC affiliates that’s seen a particular resurgence in recent years as an unaffiliated news-focused free-to-air property serving the San Francisco Bay Area.
He takes his new duties at the Nexstar Media Group property on May 17.
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A Beasley ‘Insider’ Scoops Up Some BBGI Shares
It’s always a vote of confidence to longterm investors when an officer of a company purchases a big chunk of its own publicly traded shares.
That’s just happened at Beasley Media Group. And, while financial blog Simply Wall St. says “it may not be a huge deal,” it is good to see.
But, just who acquired the shares?
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2021 Service to America Award Honors Stations for Community Work
To recognize outstanding community service among local broadcasters, the National Association of Broadcasters Leadership Foundation announced the finalists for the 2021 Celebration of Service to America Awards.
The 2021 awards will be broadcast on television and radio stations across the country in the form of a one-hour award ceremony featuring celebrity guests, past honorees and policymakers. Those awards will premiere on July 10, and run through Aug. 14.
During 2020, the finalists devoted a total of 3,528 hours of airtime to public service and provided more $43.4 million in funds and donations. The 2021 award finalists represent 20 states and 28 cities.
“America’s local broadcasters’ fundamental commitment to public service continues to shine brighter than ever, and this year’s finalists embody the close bond between stations and their communities,” said NAB Leadership Foundation President Michelle Duke. “We look forward to celebrating these outstanding stations and honoring their critical work informing, supporting and strengthening the public in a year of unparalleled difficulties.”
There are eight separate categories and the 28 finalists represent a broad swath of community voices. For example the Service to Community Award for Radio in a large market includes the WBAL Kids Campaign from AM station WBAL. This campaign, which is designed to help children around the greater Baltimore area through education, experiences and donations, this year campaign raised more than $193,000 for various partner charities.
Small market radio campaigns were recognized too. For example, FM station KLQL in Luverne, Minn., worked with the local chamber of commerce and newspaper to launch the “Share the Luv” campaign that invited listeners to call in and purchase gift certificates for local businesses. The station matched $25 for every $100 purchased to give local businesses an extra boost, the station said.
The awards recognize small-, medium- and large-market radio and TV stations in the following categories.
Service to Community Award for Radio — Ownership Group
Service to Community Award for TV — Ownership Group
Service to Community Award for Radio — Large Market
Service to Community Award for TV — Large Market
Service to Community Award for Radio — Medium Market
Service to Community Award for TV — Medium Market
Service to Community Award for Radio — Small Market
Service to Community Award for TV — Small Market
See the complete list of the NAB Leadership Foundation finalists.
The post 2021 Service to America Award Honors Stations for Community Work appeared first on Radio World.
Inovonics DAVID IV Adds Network Interface
Inovonics is about to begin shipping a new version of the DAVID IV broadcast processor, one that adds important remote and networking features.
The DAVID IV 719N FM/HD Radio Broadcast Processor With Network Interface adds web access for setup, control and increased networking capabilities.
[Check Out More Products at Radio World’s Products Section]
The retail price is the same as the current model 719, which is $3,150. Users who purchased a 719 processor since the beginning of 2020 can receive an upgrade that is free except for the cost of shipping. Users of older units can upgrade for $500.
President/CEO Ben Barber said in the press release, “Adding the Network Interface to our popular 719 processor really gives it two very important features. One, the Web GUI can be controlled from any web enabled device; and two, adding SNMP makes remote management and control a breeze.”
Info: www.inovonicsbroadcast.com
The post Inovonics DAVID IV Adds Network Interface appeared first on Radio World.
Year-To-Year Comps at Townsquare? ‘Somewhat Irrelevant’
RBR+TVBR Analysis
When the members of Townsquare Media‘s C-Suite look back on some of the company’s key achievements and pivot points, 2020 will certainly be recalled as the year of change.
Yes, radio is very much an integral — and important — revenue source for the company. That said, Townsquare became a digital first company in 2020. The result? It is among the first media companies to dare to compare the first three months of 2021 with that of Q1 2019.
That’s a good thing, as live events are already coming back while Townsquare Interactive is igniting, no pun intended, the entire company.
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SiriusXM, Pandora, and Stitcher Ad Sales Unite
For advertisers seeking to reach audiences via “live radio,” streaming music and podcasting, there’s a new solution — courtesy of a company built on siphoning in-car audio consumers away from AM and FM stations.
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AMC Networks: A Strong Strategy for OTT Riches
As is the case with nearly all of the media companies in the MoffettNathanson coverage universe, AMC Networks is in the midst of what Senior Analyst Michael Nathanson and analyst Robert Fishman call “a pivot from legacy linear networks businesses to direct-to-consumer platforms.”
Yet, as the respected financial research house has emphasized in the past, “the economics of this pivot are vastly different for each company.”
What does this mean for AMC? “All-in-one mass streaming services” aren’t in AMC’s best interests.
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DISH To Raise $1 Billion-Plus In Debt Offering
DISH Network Corporation on Monday announced that its DISH DBS Corporation subsidiary plans to offer, subject to market and other conditions, approximately $1.25 billion aggregate principal amount of its senior notes.
The net proceeds of the offering are intended to be used for general corporate purposes, including refinancing of indebtedness.
The notes will only be offered and sold to persons reasonably believed to be qualified institutional buyers in accordance with Rule 144A under the Securities Act of 1933, as amended, and in offshore transactions in accordance with Regulation S under the Securities Act.
The offering is more good news for a company with its stock price at its highest levels since January 2018. Ahead of the Opening Bell on the Nasdaq GlobalSelect market, DISH was trading at $46.60, up 7 cents in pre-market trading on Monday.
TEGNA Revenues Right On Target, With Slight EPS Miss
TEGNA earnings, and its growth plan, have come under scrutiny by one renegade shareholder: Soohyung Kim-controlled Standard General.
His efforts to gain influence on corporate decision-making have been thwarted, twice, as shareholders overwhelmingly rejected his TEGNA Board of Directors nominees in 2020 and again in 2021. Now, TEGNA has released another positive quarterly earnings report that further hinders his desire for change at the broadcast TV station owner.
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