Industry News

On August 12, Sinclair Inc. said its board of directors had authorized “a comprehensive strategic review for its Broadcast business.” It's now clear that, as part of this initiative, it is seeking to gain ownership of more stations it controls so it can then spin them to another party free of any shared services agreement needs.

"As radio stations nationwide grapple with AI adoption in creative departments, we're seeing a troubling trend in commercial quality," said Yaman Coskun, founder of yaman.AI and a former creative director with more than two decades in radio creative.

It went independent with its WANF-46 in Atlanta, but that's a unique situation tied to Paramount Skydance's desire to have CBS on an O&O in the South's biggest market and years of anticipation that, one day, the network would land on an owned property. For Gray Media and its FOX affiliates, the situation is very different — and secure.

It was another big week for an accident attorney specialist with Sunshine State roots that has developed a national practice and has gained considerable name recognition among U.S. consumers. A strong and steady video campaign that includes Spot TV is a big reason for that growth.

Radio Activo Broadcasting puts FM geotargeting into practice

The post KADD in Utah Is on the Air With ZoneCasting appeared first on Radio World.

Protected by Mediocean, a tool used for what it calls "holistic ad verification," is partnering with the Internet Watch Foundation (IWF) in an effort to strengthen safeguards in the digital media supply chain and "help protect children online."

The Graham Media Group-owned CBS affiliate serving Central Florida has promoted its News Director to the position of VP/GM just four months after joining the station.

Come August 19, SET Expo 2025 opens as the largest gathering of broadcasting, media and entertainment executives in Latin America. This year's event in Sao Paulo, hosted by the Brazilian Society of Television Engineering, will showcase a wide range of ATSC 3.0-based innovation supporting Brazil's DTV+ next-generation broadcast TV system.

Media Monitors has announced an expansion of its radio advertising tracking service, increasing national campaign coverage from 106 to 250 markets and committing to permanently store audio files of every ad it captures.

The local ad monitoring company also launches a permanent audio ad archive

The post Media Monitors Expands Its Market Coverage appeared first on Radio World.