Watch Out, Radio: Supply Chain Woes Could Hurt Ad Expectations
“How worried should we be about the impact of supply chain disruptions on advertising?”
Michael Nathanson of MoffettNathanson, the respected Wall Street financial analyst house, offered some conflicting answers about the negative impact supply chain issues have ad on advertising demand in an investor note distributed Friday.
It seems he has more to say about the matter, and Nathanson has now shifted his concerns to the radio business and TV industry.
Will broadcast media revenue, led by broadcast advertising, see new and continuing challenges in 2022? A Forecast 2022 panel of experts are ready to engage in a provocative discussion about who is going to “show us the money” in the year to come.
Leah Casterlin, Founding Partner, Media Fortitude Partners
Mark Gray, CEO, Katz Media Group
Steve Lanzano, President/CEO, TVB
Jen Soch, Executive Director/Specialty Channels, GroupM
This is one of a full day of insightful and exclusive panel discussions and keynote speeches scheduled for Forecast 2022. Don’t miss out! Save your seat by clicking here.
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