The dynamic worlds of media and technology are converging at breakneck speed. How can broadcast organizations not only keep up with the changes, but also strategically get the edge on the competition? An individual who has helped to make the CES conference a must-attend for radio and TV industry leaders will be discussing this at Forecast 2025.
In July 2021, an FM translator serving greater St. Louis licensed to Educational Media Foundation began simulcasting the secular News/Talk programming found on the HD3 digital multicast channel associated with KLJY-FM 99.1 in Clayton, Mo. Now, that LMA is being converted into an outright purchase of the baby FM.
In a bit of a first, Gray Media has signed on a single sponsor for a newscast on its FOX affiliate serving Southern Nevada. “We are beyond excited about this partnership and what it will do for our FOX5 viewers,” said Michael J. Korr, VP/General Manager of KVVU-TV in Las Vegas.
For CEO Chris Forgy and his team at Saga Communications, its Q3 call placed a spotlight on the pros and cons of being late to the game on digital revenue generation. Forgy also shared how expenses being incurred today are fueling long-term dollar generation opportunities.
"The continued power of our broadcast television business model" is why Nexstar Media Group and its founder and head, Perry Sook, is celebrating its highest-ever Q3 revenue — fueled not only by political advertising revenue, but also big retransmission consent dollars.